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Bene

Bene Studio was birthed when best friends, Eliza and Roberta decided to come together to create an artist and project management company. A brand aiming to foster and shape young artists within a tough and competitive industry. They pride themselves on pioneering a company that is high calibre yet approachable, strategic yet honest and human.

We were tasked with the creation and roll-out of a cohesive brand identity across all digital touch-points. The scope included: brand identity and website design.

Our concept focused on the idea of blending the roots of the founders – who love the ocean and old school skate brands, and also speaking to the future-forward nature of the artists. This was achieved through a variety of executions, featuring an iconic sans-serif logo encased in brackets. Furthermore, the brand identity uses a ‘hot Bene pink’ which speaks to the fun, exciting and bold approach Bene has to artist management.

Bene, it’s a lifestyle.

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