
Client
Full Lume
Introducing the preeminent portable light for your make-up and skin-care routines.
Welcome to the brighter side of life. Where every day begins with a more elevated skincare ritual and make up routine. At home or away, Full Lume delivers technology and design of such exacting standards, it enables you to see yourself in a warmer, truer and more uplifting light. The result of which will illuminate your inner confidence and outlook too. Full Lume is here to enhance everyone’s personal beauty – in a way which is far more than skin deep.
Our concept centres on ambient light and illumination, directly reflecting the product’s perfectly diffused lighting.
The hero logo uses a smooth, custom lowercase sans-serif with rounded edges, echoing the softness of Full Lume’s light. A circular detail in the ‘f’ reinforces the radiant light concept, while soft gradients and a pill-shaped motif (referencing the first product) extend the ambient theme across graphics, buttons, and headings.
Full Lume. A better light.











